A tool by Martha Krejci

You don't need a business degree. You need a sidekick.

Tell it about the one person you love helping... it finds products and services she will LOVE, tells you where to sign up to be an affiliate for them, then writes your posts FOR you. In your voice. From your real life.

No products to create. No inventory. No dancing on Reels. 30 minutes and your phone.

Get Her Sidekick · $27/mo

Cancel anytime, friend. For real, it's one click.

Martha Krejci working from her home desk with her dog beside her

(made by a mom that just wants to make it easier for all the other moms, so we can spend more time with our families, AND have impact and income as well)

If you're nodding, keep reading

“I wouldn't even know what to sell.”

You've heard the affiliate thing works. Then you open Google, type "best affiliate programs," and drown in 400 listicles written by bros in rented Lamborghinis. Close laptop. Maybe next year.

The blank caption box is undefeated.

You finally pick a product, open the app to post about it... and just stare. Twenty minutes later you've written and deleted four versions and posted a picture of your dog instead.

“I don't want to sound salesy and weird.”

You've seen the cringey posts. The "hey girl" DMs. You would rather stay broke than become that person, and honestly? Good. That instinct is correct.

“I'm not techy.”

You say it before anyone can expect anything of you. But here's the thing... you run a household calendar that would break a project manager. You're plenty techy. You've just never had tools built FOR you.

The posting isn't the hard part. The knowing is.

Knowing which programs are actually worth your time. Knowing what today's post is supposed to say. Knowing the structure that makes a post feel like help instead of an ad. That knowing used to take years of trial and error.

Now it takes a sidekick.

Meet your new business bestie

Her Sidekick

The tool that finds your affiliate matches and writes your posts... so you never open the app without knowing exactly what today's post is.

🔍 The Matchmaker

Describe the one person you love helping (your people, your lane, your thing). Her Sidekick searches the live web and hands you real affiliate programs that fit HER... vetted, explained in plain English, no skeez. Every match has to pass one test: could you recommend it to your sister at the kitchen table with a straight face?

✍️ The Post Writer

Nine battle-tested post structures, the same ones working on Facebook and Instagram right now. Pick one, tell it your real life, and it writes the post, the follow-up, and the message your automation sends. You'll never wonder what a post is supposed to be doing again.

💛 The Honesty Guard

Here's what makes this different from every AI tool your feed is yelling about: Her Sidekick will not make up your life. It only uses what's true, and anything personal it doesn't know gets left as a blank for YOU to fill with your real story. Because your people can smell fake... and you will never have to be fake to do this.

📊 The Scoreboard Nudge

Every post it writes gets tagged, so a few weeks in you can SEE which structures are your personal moneymakers and lean into them. Data over vibes, friend.

Everything your sidekick does, for less than one drive-thru run.

  • Unlimited months of "here's exactly what to post today"
  • Real affiliate matches found for YOUR person, on demand
  • All 9 post structures, written FOR you, in your voice
  • The follow-up and DM scripts included with every post
  • Built-in disclosure lines so you're always doing this the right, honest way
  • New matches whenever your season changes (because it will)

$27/month

or $270 a year, two months free

Cancel anytime. No contracts, no "call to cancel" nonsense, no hard feelings.

Martha Krejci lying head to head with her daughter, holding hands
Why I built this

I was in a carpeted cubicle that smelled like the 60's.

I spent years on the leadership team at GoDaddy. Good title, good paycheck, real proud of it. And I watched my daughter's first steps on a video. A video. I wasn't there. That leveled me.

So I built my way home... no safety net, no rich uncle, just pockets of 30 minutes and a stubborn belief that moms shouldn't have to ask permission to be at the things.

Since then I've guided thousands of women as they started their own thing, and I kept watching them get stuck at the same two spots: "what do I even sell?" and the blank caption box. The same two spots. Every time.

Her Sidekick is my answer. It's the tool I wish somebody had handed me in that cubicle... the friend who does the research and drafts the post, so all you have to bring is your real life.

This is bigger than me. So let's GO.

Quick questions, quick answers.

Two versions of next Tuesday.

In one, you open the app, stare at the empty box, and close it again. In the other, you tell your sidekick about your day, tap once, and post something that actually sounds like you... then go make dinner while it quietly does its job. Same Tuesday. Same you. One of them has a sidekick.

Get Her Sidekick · $27/mo

Cancel anytime. Built by a mom, for the moms building their way home.